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How does psychology impact store layout?

The Psychology Of Shop Layout

The layout of a shop is among the most crucial marketing strategies. To begin with, a proper layout has to be put down on paper from where product placement, building specs and customer traffic flow (among other things) can be built. A well engrossed planning enables a retailer to explore various options and develop a store layout that has the…
Saving your pub by getting a renovation.

Can a pub renovation save your business?

Owners of struggling pubs are often reluctant to spend any money on them. It smacks of throwing good money after bad - why sink more investment into a business that doesn’t seem able to pull in the customers, let alone make a decent return? Yet in many cases, the decision to bite the bullet and make the necessary investment has transformed…
How can you make your cafe unique?

How can a unique cafe design help you get ahead of competitors?

With the overcrowded marketplace and the rapid birth of new cafes, a good design of a cafe may just be the required weapon to win the competition in the industry. A good café does not just entail having delicious dishes but also integrating that edge which makes your café stand out from others. Therefore, for a café business to succeed,…
Skills and qualities needed for a shopfitter

The role of a shopfitter

Ever wondered what a shopfitter does? In our latest article we take a closer look at this important role. A shopfitter needs a combination of practical, commercial and creative skills to convert empty spaces into retail environments that are designed to attract customers and induce them to spend money and time in an inviting area. Shopfitters work across a diverse…
Hiring a professional maintenance company

Advantages of a professional property maintenance service

Property maintenance is essential for preventing small issues becoming large problems that are difficult and expensive to deal with. Maintenance covers a wide variety of issues. Some of this needs to be seen to on a regular basis, while others are a case of reacting there and then, to things like weather damage. Some of these are relatively simple tasks…
Why is restaurant lighting important?

The importance of restaurant lighting

Why is good lighting crucial in a restaurant? No matter how sophisticated the design interior of a restaurant is or the quality of the food, this can all be ruined by inappropriate or garish lighting which will have a big impact on customer satisfaction and ultimately the business. With this in mind, it pays to spend time assessing lighting needs…